Today’s marketers must navigate an evolving landscape of continuous advances in technology and increased use of social media and mobile platforms. This Â鶹ÊÓƵ Certificate in Marketing covers the fundamentals of domestic and global marketing, techniques in research, consumer behavior and the growing opportunities in social media marketing.
Our marketing courses are taught by professionals who are experienced in the marketing field and are equipped to provide realistic examples and advice. You’ll learn the key concepts of marketing and gain the skills needed to integrate those concepts into modern, viable marketing plans.
The courses in this marketing program are designed to establish a sound understanding of marketing activities needed to successfully market goods and services. You’ll have the opportunity to customize your marketing expertise by selecting from courses in Marketing Research, Principles of Advertising or Public Relations.
This five-course marketing certificate enables you to gain an understanding of the most current trends in marketing strategies, tactics and tools—providing opportunities to enter the field of marketing or take your career to the next level. Completion of the dual-credit certificate in marketing can also serve as a stepping stone toward an undergraduate degree, as the credits can be applied to a broad range of WilmU bachelor’s degree programs.
Earn this Dual-Credit Certificate and apply the credits to a related WilmU degree program! Dual-Credit ADVANTAGE lets you earn multiple credentials simultaneously — accelerating your education goals and making your credits even more valuable. Learn more about WilmU's Dual-Credit ADVANTAGE™.
Â鶹ÊÓƵ certificate programs teach you the subject-specific knowledge you need to advance in your career or to simply explore a new field. Build skills that can give you greater opportunities in your evolving field today. Many WilmU certificate programs can be completed online or at several of our face-to-face locations!
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